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How Do The Affluent Shop Differently? You Might Be Surprised By The Answer!

Savvy Shopping


Affluent shoppers price compare for beauty products and more

Image credit: WWD.com

Contrary to what you might believe, a new study has found that upper-income shoppers may be bigger bargain hunters than their lower-income counterparts.

Affluent consumers, individuals making more than $100,000 a year – are becoming increasingly price sensitive.

Discover: 40+ beauty offers updated daily

Affluent Buyers Frequently Shop at Discount Retailers

According to the results of a new survey by First Insight, 42 percent of affluent shoppers now frequently shop at discount retailers versus only 27 percent at full price retailers.

36 percent of high-income shoppers say their discount shopping has risen. 21 percent of affluent survey respondents shared they were more likely to visit online discount retailers, compared to only 12 percent of all people surveyed.

“That’s exactly what we set out to accomplish here at AllureOffers. We help affluent, price sensitive shoppers find their favorite high-end makeup, skin and hair care products at a discount,” says AllureOffers.com founder, Emma Evans. “You can look like a million bucks without having to actually spend it!”

More: Score the latest makeup sales and discounts

Affluent Shoppers Using AI and Amazon to Check Prices

According to First Insight, bargain-hunting is happening in stores as well as online. To determine where they can find the best deal, shoppers are turning to Amazon, clicking on their mobile devices and even quizzing Amazon’s virtual assistant – Alexa.

Forty percent of affluent shoppers surveyed own a smart speaker such as Amazon Alexa or Google Home, compared to only 24 percent of the overall group.

Wall Street Journal reports affluent shoppers want luxury bargains

A little more than half (53%) of higher-income Americans use their smart speaker to research and compare pricing.

“Clearly the industry has educated the consumer to look for sales,” says Greg Petro, First Insight’s CEO. And “consumers by and large are using technology that they control … That device can provide them information and guidance on where the values are.”

Most ‘affluent’ Americans (74%) first go to Amazon to check pricing on desired products, versus only 60% of all shoppers.

Affluent Shoppers Are More Likely to Price Compare at Full Price Retailers

When at a retail store, affluent shoppers are also much more likely to price compare.

Forty-four percent of upper-income confirmed they price compare at full priced retail stores, versus 38% for those making less than $100,000 annually. The affluent were less likely to compare prices at discount retailers, but still did so at a higher rate (19%) versus 15% overall.

When in store, 39% use their smartphones or tablets to determine where they can get the best price, as compared with 26% of shoppers overall.

Use AllureOffers for Price Comparison

If you are shopping for beauty and cosmetic products in a retail store, be sure and check AllureOffers.com for store coupons and to find out if you can get the product for less. Either by it online, or show the better offer to the retail store you are presently shopping. Sometimes they will price match!

Shop: Sweet fragrance coupon deals

Check out the Infographic from FirstInsight.com that highlights major findings in the study.

Image credit: FirstInsight.com

Affluent Consumers Shopping For More Discounts

Black Friday Beauty Deals 2018

Savings Tips


Makeup and Beauty Deals for Black Friday 2018

Black Friday Makeup and Beauty Deals 2017

Yup, it’s that time of year again. Time to reconnect with family and friends, eat the biggest meal of the year, and go flipping crazy over Black Friday beauty deals.

There is a huge reason surrounding the madness: The Black Friday makeup deals and sales are just too good.  Early offers ​include up to 62% Off at Beauty Brands and 50% Off the entire site at Stowaway Cosmetics.

You can bet the best makeup products, beauty gift sets, cosmetic palettes, and fragrances will be on sale this year. According to a CNN report, a record 154 million shoppers participated in last years Black Friday sales

Finding the best beauty deals can be extremely time consuming. You can surf through all the email alerts bombarding your inbox, fight the crazy crowds in store, or you could simply add every deal to your shopping cart from the comfort of your own home.

​You're in luck, if your on the hunt for the best fragrance, cosmetics and makeup sales this season. Here are the greatest skin care, fragrance, makeup and hair care product deals for Black Friday 2017.

​Take advantage of everything from exclusive new products, incredible holiday gift sets, free gifts with purchases, free shipping offers, deep discount beauty coupons, and more.  From leading brands and stores like  Macys.com, Philip Thomas Roth, and Amazon.

Black Friday Countdown


The Best Black Friday Makeup & Beauty Offers

Amazon.com - Save up to 30% on Beauty Essentials. Add qualifying products to your Cart and the discount will be applied at checkout. Offer applies only to products sold by Amazon.com. Discount ends on November 24, 2017 at 11:59 pm (PST).

​Save up to 30% on ​Beauty Essentials @ Amazon.com. Discount ends on November 24, 2017 at 11:59 pm (PST) https://allureoffers.com/coupon/up-to-30-off-beauty-essentials​

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Stowaway Cosmetics - 50% Off Entire Stowaway Cosmetics Site Black Friday Sale!. There is NO Minimum Purchase. Use Coupon Code 17BF50 at checkout. Valid from November 23 thru November 25, 2017.

50% Off Entire Stowaway Cosmetics Site Black Friday Sale! https://allureoffers.com/coupon/50-off-entire-site-black-friday-sale-no-minimum

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Macys.com - Best of Clinique Set, Only $49.50 with Any $29.50 Clinique Purchase - A $197 Value! ​Valid 11/13 Through 11/29!

​Best of Clinique Set Only $49.50 ($197 Value) @ Macys.com. With any $39.50 Clinque Purchase. https://allureoffers.com/coupon/best-of-clinique-set-only-49-50-with-any-29-50-clinique-purchase-a-197-value

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Beauty Brands - 25% Off Fragrances. Up to $45 Off Fragrances. No coupon code required.

​25% Off Fragrances @ Beauty Brands. No coupon code required. https://allureoffers.com/coupon/up-to-45-off-fragrances-at-beauty-brand

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Suzanne Summers - Save 20% with Discount Code: SAVE20NOW. When you Spend $75 or more.

​Save 20% When you Spend $75 or more @ Suzanne Summers. Discount Code: SAVE20NOW.  https://allureoffers.com/coupon/if-you-spend-75-youll-save-20-with-discount-code-save20now

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Black Friday Makeup Deals and Sales

​credit: SheKnows.com

​Once you've snagged some great new fragrances, makeup, hair and skin care products on Black Friday.  It's time to get them wrapped and under the tree.

Be sure to frequently check back here as the biggest shopping day of 2017 gets closer. We will be updating this post as more deals and sales are confirmed.